Chef Walter Potenza

FOODEX TRADE SHOW


Your brand included in the roster of IFA collection of quality products. FoodEX takes place in Chef Walters Cooking School, Providence USA. We call it The MIni-Trade Show. We invite brokers, importers, buyers, trade professionals and media. Our show focuses on the buying-power of our guests after selecting the products. This is the time to discuss prices, nutritional values, logistics, shipping and billing. All the information that you need to be scouted and positioned in the Marketplace will be addressed in this unique event.


Duration / 2 days

Frequency / 1 time per year

Total Cost / $ 1,000.00

Representatives from companies welcome to speak on behalf of their brands

SOCIAL MEDIA & MARKETING


Your brand included into the TOP SOCIAL MEDIA OUTLET available, included but not limited to:

Facebook 14 Thousand Friends

Twitter Over 1 Thousand followers

LinkedIN 4 Thousand followers

Google Plus Over 3 Thousand followers

IFA Google my Business

IFA Blog & Newsworthy

Chef Walters PODCAST NEW launch

IFA professional business website

International Trade Shows such as Golfood, Speciality Food Show in Dubai & much More!


Duration / 365 year

Total cost / FREE SERVICE

Services designed for presentation, promotion and support of your products targeting business, consumers, HORECA

COOKING CLASSES

Chef Walters Cooking School


Product-themed Cooking Classes directed to consumers. Your products will be one of the features element, recipes will be developed, as well as technical applications, utilization and more notions for the participants.


Class duration 3 hour

Dinner and evaluation panel

Discussion and overview of the product

Frequency 2 classes per year

Target Market / Consumers

Total Cost / $1, 600.00











IFA BRAND AMBASSADOR SERVICES


Package with all these services Total Cost per company / $ 6,495.00 Per Year or choose ala carte  at  set prices




































































FREE ADDITIONAL SERVICES AND SAVINGS WITH ITALIAN FOOD ARTISANS


Unlimited Products from each company featured  in IFA Exposition Marketing portfolio /
FREE

​Your brand included into Italian Food Artisans Podcast with specific targeted dedicated sessions / FREE

 Permanent address visibility in the USA  for your company, with our office representative / FREE

Member of Specialty Food Association through Italian Food Artisans / FREE 

Free consulting services "HOW TO DO BUSINESS IN THE USA" details here


IMPORTING OPPORTUNITIES WITH USITA IMPORTING COMPANY


EXPOSITION PLACEMENT


Your brand proudly displayed withing the main foyer of Chef Walters Cooking School in Providence USA, in an allocated space for you. Your brand decals positioned on main windows of the school with possible visibility of over 1500 people per day.


Duration 365 days / 1 year business cycle

Frequency 365 days / 1 year business cycle

Target Market / Business & Consumers

Total Cost / Free Product

POTENZA RISTORANTE  MENU INCLUSION


Your brand proudly attached to the seasonal menu at Potenza Ristorante for a strong visibility to consumers and the likes. Potenza Ristorante is an Award Winning Establishment with the "Q" as Top 140 Italian Restaurants in North America by ISNART. Awarded as Ambassador of Italian Cuisine to the World by Presidents Scalfaro and Napolitano and in activity since 1985 in the USA.


Duration of Service 365 Days / 1 year

Target Market / Consumer

Total Cost / $ 800


TELEVISION & COOKING SHOW


Your brand included into the "Flavors & Knowledge" Cooking Show in New England since 1990. The show is a culinary journey through the regions of Italy, seeking to discover and promote the traditions and the true flavors of our land. The recipes featured during the cooking segments are the reflections of the Med-Diet and its attributes, and a vital showcase for your brand.


Duration Time / 30 minutes

Frequency / 4 times monthly

Target Market / Consumers / Business

Audience Reach / 76.000 average per each show segment on ABC, CBS, NBC affiliates


Show Options


Product Placement

Your brand visible on the TV Production set of the show for the duration of 30 minutes.

Your brand used by Chef Walter during the show in the recipes while endorsing the brand and it characteristics.


Duration / 30 minutes per show

Frequency / 4 times monthly

Total Cost / $ 500


Flavors & Knowledge TV Commercials


Your brand featured in a 30 seconds spot commercial within the cooking Show featuring Chef Walter as the spoke-person and Ambassador of the brand.


Commercial Running Time / 30 seconds

Duration / 4 times monthly

Total Cost / $ 1,000.00


Cost of the production is included in the fee.Chef Walter Potenza reserves the rights of the commercial since it is a proprietary product and will not be sold to our sponsors.

Free Membership

Celebrating pride, quality & the commitment to craftsmanship

CULINARY WORKSHOPS


Technical culinary workshops in which your products are explained, through a much-detailed aspect and procedures. We analyze the nutritional factors, label layout, product sources, utilization and recipe development. This particular session is a must for a new product because creating the right brand photograph is vital to the overall prospects for market placement in the USA. Workshops sessions are conducted by Master Chef Walter Potenza.


Workshop Session Duration 3 Hours

Frequency 2 Sessions per year

Target Market / Brokers, Importers, Buyers, Media, and HORECA

Total Cost / $2,000.00


TRADE FOOD SHOWS


Your brand as part of IFA collective roster of products to be displayed at TRADE SHOWS IFA BOOTH.  Italian Food Artisans Brand Ambassador MC Walter Potenza will offer technical-cooking-samples  presentations and present your brand.  The IFA booth will also feature other companies selected by the IFA group quality assurance team.


Duration / 3 days / 6 presentations

Market Target / 75.000 guests

Total Cost / $ 2,500.00

ITALIAN FOOD ARTISANS